Free Digital Marketing Tools

These tools are a collection of the most common digital marketing calculators and forecasting tools that digital marketers use on a daily basis. Each tool includes a real-time calculator, but also additional detail about how to add the formula to your spreadsheets, as well as additional detail about how to think about each metric.

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A quick calculator to calculate your average CPM based on ad spend and impressions

Calculate percent change from the starting value to the ending value of two numbers

A quick calculator to calculate your estimated impressions based on ad spend and agreed upon CPM