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This free calculator helps you forecast clicks, leads, sales, and revenue based on your media budget and performance assumptions. Use it for internal planning, client proposals, or to better understand how each metric impacts your bottom line.
Predict performance before you spend. Estimate clicks, leads, and sales based on your budget and key metrics.
See how small tweaks to CTR, CPC, or conversion rates can dramatically improve cost-per-lead and return.
Demystify your funnel with a simple breakdown of each stage—from ad delivery to revenue generation.
Use this tool to guide internal projections, campaign budgeting, and client-facing media plans.
Identify your baseline performance, then model out what better performance could look like with improved inputs.
Understand how every metric contributes to your return on ad spend—before a single dollar is spent.