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Paid Media Agency in Scottsdale AZ | Dallas McLaughlin

White-Label Partnership

Your Agency. Our Paid Media Execution.

We handle the full paid media operation - strategy, campaign management, optimization, and reporting - while you retain the client relationship and present results under your own brand. Award-winning execution, zero overhead, complete anonymity.

Award-winning execution behind the scenes on every account

Paid Search Paid Social CTV / OTT Programmatic Display
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The Process

Simple Handoff. Clean Execution. Results You Can Present.

You Sell the Engagement

You pitch and close paid media services to your client under your agency's brand. Minimum media budget, scope, and channel mix are agreed at your level — we can support with scoping guidance before you present.

We Onboard and Build

You make a confidential introduction. We gather what we need, audit existing account performance, build the campaign architecture, and set tracking. Your client communicates through you throughout and we stay behind the scenes.

We Manage and Optimize

Campaigns run under our management from day one. We handle ongoing bid strategy, audience targeting, creative rotation recommendations, and budget pacing. On an ongoing basis, we send you performance data for you to report to your client.

You Report, Client Wins

We deliver white-label reporting assets formatted to your brand or ready to be dropped into your templates. You present the results. Your client sees your agency's name, not ours.

What's Included

Everything Needed to Run Paid Media at a Senior Level

Every white-label engagement includes the full scope of paid media management from strategy through reporting with nothing outsourced back to you except the client relationship itself.

  • ✓ Full campaign strategy and account architecture built before launch
  • ✓ Campaign setup across paid search, paid social, streaming TV, or programmatic display based on agreed channel mix
  • ✓ Ongoing bid management, audience targeting, and budget pacing
  • ✓ Creative briefing guidance. We help specify what assets perform, your client's team produces them
  • ✓ Monthly performance reporting delivered in white-label format
  • ✓ Quarterly business review (QBR) support, data and talking points provided for your agency to present
  • ✓ Platform management across search, social and streaming

Pricing

Straightforward Fee Structure

Our white-label management fee is 7.5% of monthly net media spend, with a $1,000/month minimum.

Your agency marks up on top of that fee when billing your client. Most partners land somewhere in a combined 15–25% range, which is consistent with what the market expects for managed paid media services.

There are no retainer commitments, no setup fees, and no long-term contracts. Engagements run month-to-month.

Ideal Agency Profile

This Works Best When the Fit Is Right

White-label partnerships perform best when the agency already has client trust, a meaningful media budget to work with, and an interest in adding a high-margin service line without internal hiring.

Great Fit

  • ✓ Agencies doing creative, web design, branding, SEO, or PR work for clients who want to add paid media as a service
  • ✓ Agencies with clients spending at least $5,000/month on paid media (or planning to)
  • ✓ Agencies that want to add a profitable paid media line without hiring media buyers
  • ✓ Agencies who want complete anonymity. Your client never learns a third party is involved
  • ✓ Agencies looking for a reliable execution partner they can bring into multiple client accounts over time

Not a Fit

  • ✕ Solo freelancers pitching a single project with no ongoing client relationship in view
  • ✕ Agencies whose clients have media budgets under $5,000/month
  • ✕ Partners who expect us to pitch, close, or directly acquire clients on their behalf
  • ✕ Agencies wanting creative production. We brief on creative requirements, we do not produce assets
  • ✕ Partners who want to re-sell broad marketing services beyond paid media channels

Common Questions

Frequently Asked Questions About White-Label Paid Media

No. We operate under complete anonymity. All reporting, communications, and deliverables are handed to your agency for you to present under your own brand. We do not communicate directly with your client, we do not appear in any documents they see, and we have no direct contact with them unless you explicitly arrange it. The arrangement stays between us.

Most engagements are ready for campaign launch within two to three weeks of receiving access to accounts and a completed onboarding brief. Timeline depends on the complexity of the account setup and whether existing campaigns need to be audited or rebuilt. We will give you a realistic timeline at the start of every engagement, not an optimistic one.

Paid search (Google Ads, Microsoft Ads), paid social (Meta, LinkedIn, and others depending on the client's audience), streaming TV and connected TV, and programmatic display. We do not manage organic social, SEO, email, or any other channel outside paid media.

We require a minimum of $5,000 per month in net media spend per client account. Accounts below that threshold typically do not generate enough data volume for sustained optimization to be meaningful. If your client is not there yet, we are happy to revisit once they are.

You do. All client-facing communication runs through your agency. We send performance data, notes, and reporting assets to your designated contact on a structured cadence. You then translate that into whatever format and cadence your client expects. If a situation arises that requires direct escalation, you contact us directly.

Yes. If you have a reporting template you use with clients, send it to us at onboarding and we will work within it. If you do not have one, we provide clean, white-label formatted reports that are straightforward to present. We do not send reports that include our name, logo, or any identifier that would reveal the white-label arrangement.

No long-term contracts. Engagements run month-to-month. We ask for 30 days' notice before offboarding a client account to allow for a clean transition, but there is no penalty for ending an engagement. We earn the relationship every month.

Our Other Partner Programs

Consulting Referrals Collaboration

Let's Talk

Ready to Explore a Paid Media Partnership?

Tell us about the client, the agency, or the referral you have in mind. We will scope the fit and walk through next steps on a single, straightforward call.

Schedule a Partnership Call